INFLUENCER RE-OPENING

PRIMARK

WITH LOCKDOWN LIFTING IN THE UK HOW DO YOU MAKE NOISE AROUND STORES RE-OPENING?

As stores reopened, working with a team of TikTok-ers, we created an Original Primark sounds to encourage people to shop and share their April 12th Hauls. Over a million views of influencer content and 200+ videos created using the sound by consumers.

GO BACK TO CASES