As lockdown continues to squeeze online fashion retailers, Asos is embracing augmented reality (AR) to help it promote and sell fresh products to housebound audience.
Daily Round-Up 19/5/20
Gousto, the recipe box delivery brand, is inviting consumers to a virtual dinner party with Nick Grimshaw, Paloma Faith, Katherine Ryan and more. On Friday 22nd May, Gusto is bringing the nation together for the UK’s biggest virtual dinner, in support of local food banks. People can get involved in the dinner party by cooking from Gusto’s menu of meals, chosen by chefs at Gousto.
In a recent blog post, Instagram announced the launch of its Support Small Business Sticker which users can incorporate into their Stories to shout out about their favourite local business. If that business is mentioned, it will be able to repost the content to its own Stories or message people who tagged them. Among other things, the blog also included a reminded to users that Facebook’s Businesses Nearby feature can be used to find information on which local businesses.