On the Beach found more than a third of women say low body confidence prevents them from getting into the pool or sea on holiday. So, in order to encourage self-love and frankly tell the nation to do one with their traditional beauty standards, they rallied a flock of beautiful women to bare all for the nation to see and show the world that #ThisBikiniCan. The campaign was supported by influencers and celebs all hash-tagging #ThisBikiniCan.
(Keep scrolling down to see our work)
- “The buzz that takes over and does your best marketing for you.”
Frank is a creative agency that helps brands lead, drive and own conversations.
We create insight-led campaigns that generate buzz, kick-start a reaction and make a real difference. Offline, online, digital, social, influencers, paid, owned, earned, shared… or whatever the buzzwords of the moment are… we believe great ideas are at the heart of it all, and are by their very nature channel neutral. Great ideas get people talking. We’ve developed a detailed approach and methodology to help engineer this. We call it Talkability® and it’s at the core of everything we do. And we believe in it so much, it’s been a registered trademark of Frank since the day we started. Which explains that little ®.
When it comes to making ideas happen, we’re ruthless in delivery. As you’d expect from an agency called Frank, we tend to let our results do the talking. We realise that’s there’s no point in generating Talkability® if it doesn’t make a real difference to your business. We have a bespoke evaluation model that we use to track and measure our campaigns from inception right through to attributable business results. We call it, The Franking Machine.
The result of all this is an ultra-effective, open, honest and down-to-earth approach to doing business. We’re frank with our clients and they’re frank with us. It’s better that way. And that’s why we’re one of the industry’s most decorated agencies, responsible for some of its most famous campaigns. Check out our Trophy-o-matic.
FYI, we don’t just do consumer campaigns, we have a corporate division called Francis too.
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Here’s some Talkability® we made earlier…
ŠKODA celebrate individuals who are Driven By Something Different by teaming up with five groundbreaking musicians, including Paloma Faith and Lady Leshurr to produce five unique versions of the Sammy Davis Jr. classic I’ve Gotta Be Me. We launched the platform with a bang and secured coverage across the front page of the Telegraph Business.
For one day only, Burger King stores across the UK served nothing but Whoppers. Try and order a cheeseburger, and Burger King would 'correct' your choice to the iconic flame grilled Whopper. The nation went Whopper mad with free Whoppers available to everyone via the Burger King app.
We worked with Huawei to achieve the impossible, bringing the Northern Lights to London. Working with Swiss Artist Dan Acher, we created the Northern Lights over three nights in the sky above the Tower of London to bring the low light capabilities of the Huawei P30 Pro's camera to life.
To mark D-Day 75 anniversary year, Frank commissioned renowned artist Alfie Bradley, to create a sculpture in the likeness of Den Brotheridge, widely believed to be the first known Allied serviceman to be killed in battle on D-Day. The sculpture, named ‘D-Day: Soldiers of Sacrifice’, incorporated 4,413 replica WWII bullets in tribute to the other Allied servicemen who lost their lives on D-Day, the first day of the Allied Invasion of Normandy.
Vype once again teamed up with British Fashion Designer Henry Holland to develop a new bespoke collection inspired by the Vype ePen 3. The collection was unveiled in a series of stunning images, featuring the singer and songwriter Lily Allen and shot by world-renowned, iconic photographer, Rankin. The new range, featuring ePen 3 design and vaping pendant, was then showcased at the House of Holland show at London Fashion Week for AW19, modelled by Pixie Geldof.
Former England captain Stuart ‘Psycho’ Pearce MBE, Love Island’s Georgia Steel and TV presenter Jenni Falconer took on a series of military skill test challenges to launch new radio show ‘On Track with Forces Radio BFBS'.
Launching the #IWillNotBeDeleted campaign against cyber beauty bullying with Cara Delevigne and Rita Ora
We unveiled a giant Artificial Intelligence powered Cube, to celebrate the launch of the new #HuaweiMate20Pro – the world’s first dual-AI powered smartphone.
To increase Sorted’s regional presence in creamy Lancashire and peak hungry candidates’ interest, we launched a pretty gouda job opportunity – Assistant Director of Cheese.
We launched a new podcast featuring comedian Richard Herring and Dr Gary Wood (Direct Line Head of Carma) to promote their new 'Hit While Parked' proposition, which keeps your No Claim Discount safe if you're hit while parked and it’s not your fault.
Another successful year at Alex James' Farm. This year saw record numbers of ticket sales and a huge increase in social conversation around the festival, with celebrities such as Dermot O'Leary and Simon Pegg in attendance.